With a bountiful array of kosher food variations, the New York City area has recently burst open with an array of sit-down kosher options. Prime Grill located on East 49th Street, owned by noted restaurateur Joey Allaham, remains to be one of the primary culinary magnets. Born in a family as a fourth generation of butchers, this Syrian immigrant developed his passion for food at a very young age. By the time they had moved to America, he was already determined about pursuing a career in the kosher food industry. Despite his parents wish to study law, he made the decision to follow his own dream and create something new and exciting.
Hoping to show everyone that kosher food can be equally delicious and creative as any other cuisine, Allaham went above and beyond to open his own kosher restaurant with a high-end dining experience. This savvy businessman was in his 20’s when he opened his first restaurant which attracted a list of celebrity names and noted figures such as Madonna, Bono, Bill De Blasio, Bill Clinton and many more, making it “the” place to be. With plenty of kosher and non-kosher eaters and food lovers, seeking out high-end kosher restaurants, Prime Grill quickly gained success and reputation as one of the best restaurants in the city.
Apart from being kosher, the food is simply good, and that draws in customers who care about mouth-watering food made with fresh, high-quality ingredients, and want to enjoy in a relaxed, distinctive atmosphere. The initial success of his first restaurant helped him expand his business and open Japanese steakhouse, Mediterranean-Asian fusion restaurant, and a gourmet food store. Most recently, Allaham, owner of Prime Grill, Prime KO and Solo has opened a new marketplace on Manhattan’s Upper East Side with comparable prices. The modern décor gourmet food market sells both prepared foods and high quality artisanal ingredients. As a trained butcher, Joey Allaham is mostly excited for the meat section. Fish provided by sustainable seafood supplier is also another of the market’s crown jewels. Prepared dishes and various kosher specialties, as well as upscale packaged dry-goods are also available for all shoppers. Last but not least, the market has an entire section dedicated to sweets, cakes and pastries.